Overcoming Limiting Beliefs with Jill Avey
In this episode of Loud & Lifted, host Betsy Hamm sits down with Jill Avey—leadership coach and founder of SisterSmart—to get real about the inner work required to rise in leadership. Jill specializes in helping high-potential women reach Director and VP-level roles, and her insights are both practical and transformative.
Together, they unpack:
- The invisible impact of limiting beliefs and internal saboteurs
- Why executive presence is often the missing link between where you are and where you want to go
- The busyness trap and the pressure to be “helpful, pleasing, and nice”
- How to build daily confidence through simple mindset shifts
Jill’s guidance is grounded, generous, and immediately actionable. If you’ve ever second-guessed yourself, felt stuck in a support role, or struggled to ask for what you want—this conversation is a must-listen.
Jill Avey
Executive Coach
Jill helps senior leaders develop so they can lead teams most effectively and grow to their full potential. She does this by supporting her clients to cultivate their strengths, empower their teams, and deliver better business outcomes as a result.
As a former executive, she has experienced the challenges leaders face firsthand. After 25 years, she left the corporate world to serve others and share her passion for leading that led to her success as a coaching manager.
After studying coaching at the International Coaching Institute, she earned her PCC certification with the International Coaching Federation (ICF). She is also certified in Conversational Intelligence, a discipline that uses neuroscience to improve team performance and to administer the Bates Communication ExPI Executive Presence 360 Assessment. She received her MBA from Columbia Business School with Dean’s List honors.
She believes that everyone has talents they haven’t yet fully realized. She is inspired to help her clients find deep fulfillment in their careers both personally and financially. She has been described by those who have worked with me as intuitive, curious, and authentic. As well, as a true thought partner who listens deeply to uncover what might not be readily apparent to expand her client’s thinking. Her approach is grounded in research, applied behavioral science, and her own personal experience.
Learn more about women’s leadership by listening to the Sister Smart Leadership podcast or following Jill on LinkedIn or YouTube.