Quick Lift: The PIE Formula: Why Performance Alone Won’t Get You Promoted

In this Quick Lift, Betsy Hamm recaps her conversation with leadership strategist Linda Strange to break down one of the most important career lessons that too often goes unsaid: success isn’t just about performance. It’s about P.I.E.—Performance, Image, and Exposure.
We cover why focusing only on your performance can stall your career, and how elevating your image and building exposure are the keys to moving forward. From cultivating executive presence to shaping how others talk about you when you’re not in the room, this recap is packed with actionable advice to help you get intentional about your next move.
Whether you’re a young professional just starting out or a seasoned leader looking to level up, this episode is your roadmap to making sure your hard work gets noticed—and rewarded..
This is a career strategy you can’t afford to skip.
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Welcome to Loud and Lifted. I'm your host, Betsy
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Hamm. In this quick lift, we revisit my conversation
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with Linda Strange, my former business coach,
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to unpack how to master your pie. Performance,
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image, and exposure. Three ingredients that determine
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your career success. And I'm willing to bet you
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aren't as intentional about them as you should
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be. So let's dig in. Number one, performance
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is your foundation. You have to be great at what
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you do. It's the foundation before anything else
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matters that we're going to talk about. But here's
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the trap. Performance alone won't get you to
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the next level. Many women think if I just keep
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delivering, I'll get noticed. And that's not
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true. I've seen this happen time and time again
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with women in my career, especially younger women.
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They come into an organization and they put their
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head down and they grind it out and they're working
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crazy hours and accomplishing a lot, but nobody
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knows what they're doing. So performance is important.
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And like I said, that's really the foundation.
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It's table stakes. Nothing else matters if you're
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not good at what you do, but There's more to
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the pie that we have to dig into. So action item
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here, though, is to evaluate your performance.
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I'm sure many of you receive performance reviews
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on the regular or feedback from your manager.
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But if not, ask for feedback. Ask for feedback
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on your strengths and improvement areas. Don't
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guess and then identify one skill gap that you
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can close in the next 90 days. Number two. Image
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is your brand. It's how others perceive you.
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Now, what's included in image? It's your appearance,
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of course, but it's also your communication style,
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your professionalism, and your presence. This
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affects more opportunities than you think. And
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here's the truth, your image is already being
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crafted in people's minds. If you're not shaping
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it intentionally, Someone else's this really
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ties into what we talked about with Jill to with
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executive presence. It's how you show up It's
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how you're in the room. It's what people say
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about you when you leave the room How do people
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describe you are you described as somebody who
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is? Collaborative and optimistic and a problem
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solver and a team player or do you leave the
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room and people are like, oh, thank you Goodness,
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she is such a pain in the ass. She's so negative.
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She's not collaborative. She's defensive. When
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you give feedback, you have to know what people
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are thinking and or saying about you when you're
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not in the room. And you need to be really thinking
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about this in different areas of how you're showing
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up on an online meeting. Do you have your camera
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on? Are you present? Are you engaged? As well
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as if you're in a conference room or you're in
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a team meeting, how are you showing up and what
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is your image that you're portraying when you're
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are in those situations. Action item here is
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ask people that you trust at work who you know
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will give you honest and real feedback. Don't
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ask somebody who's just going to say things to
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be nice, but ask your peers, your coworkers,
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maybe even your boss five words to describe you
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and then compare those words that they said to
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what you want to use. Linda gave a very good
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example of someone who did this, who had very
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positive words and it was things like being kind
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and nice and collaborative. Great words, right?
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We want people to say that about us, but the
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words that weren't used were words that she was
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striving to be because she wanted to be a leader
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or a manager and have people report to her. So
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that gave her really a path to focus on some
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of those other words that weren't showing up
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on her list. Now you may do this exercise and
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words that you don't want on your list. are there
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and then that's something that needs to be addressed.
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So sometimes they may be aspirational words that
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you want added to your list and sometimes you
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may get feedback of words that you don't want
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on your list and then you can work towards that.
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So that's your action item is get those five
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words from your co -workers. Number three exposure
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is your amplifier. It's not about shameless self
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-promotion. It's about making sure the right
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people know who you are, what you do and the
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value you bring. You can't wait for someone else
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to shine a light on you. It's too risky. I often
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say, does your boss know what you... But more
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importantly, does your boss's boss know what
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you do or somebody else above you in the organization?
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I loved Linda's example about the Broadway stage
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versus the community theater. So Broadway stage,
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her example was, you know, maybe there's a big
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corporate event. Maybe there's a town hall meeting
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where there's people who you don't typically
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run into or work with from a leadership perspective
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that you have exposure to. So take that opportunity
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to sit beside somebody new, to introduce yourself,
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to ask questions to someone that you're sitting
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beside. just set aside somebody new and then
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not engage with them. But make sure at those
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Broadway stage opportunities, you're getting
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outside your comfort zone and you're talking
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to people that would be important to help influence
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your network and your exposure. The other piece
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that she talked about was the community theater.
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And I love this because it's every day, right?
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You have the opportunity to get exposure every
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day. And it's sometimes in those smaller options.
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It could be in the lunchroom actually making
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conversation with a vice president that you don't
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really have any reason to work with, but letting
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them know who you are and that you exist. Those
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little conversations and giving yourself exposure
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to people even in a social setting really go
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a long way. The other piece of exposure is LinkedIn.
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Again, another great not only networking opportunity,
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but an opportunity to promote yourself, what
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you're working on, what's going on, or maybe
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even your company if that's more comfortable
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to start off with. There's a lot of opportunity
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for exposure. probably every day, no matter what
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your work environment is, but think about how
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you can be more intentional with your exposure.
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Action item for exposure is identify three people
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either in your organization or in your industry
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who need to know your work and then set a plan
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to connect. Again, reaching out via LinkedIn,
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reaching out via an email. I talked about when
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on Linda's episode how, you know, people within
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my company were very good sometimes about reaching
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out and it could have been sending an email about
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saying, Hey, thanks so much that the company
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is doing this or thanks for holding this event
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or whatever it is You don't have to start off
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with a big self -promotion elevator pitch Although
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you should be ready for elevator pitch that might
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have to be a conversation for another day, but
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It's being intentional about making those connections,
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networking relationships. Number four, you can
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fix your pie at any stage. If one slice is lagging,
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you can rebalance it. Now we talked about performance.
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Image, I will be honest, is probably the hardest
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slice to change dramatically if you feel like
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you're not headed in the right direction, but
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it's just taking baby steps. Maybe you need to
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address some items that need to be repaired.
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Maybe it's relationships. If it is something
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like you go, into meetings and you present and
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you get really defensive and now you have a bad
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reputation about that figure out how you can
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work on that what are those triggers sometimes
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a lot of those triggers can negatively affect
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our image so it's identifying those and again
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baby steps you're not going to be perfect every
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day breaking news none of us are so identify
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what you need to work on whether it's with your
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performance or your image and I'm sure your exposure
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needs some work and then make a plan to be intentional
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about addressing that I've said it before, and
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I'll say it again. Pi is one of the most important
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career lessons you can learn. I even talk about
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it to my own teens. They love it so much. But
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it matters everywhere. It matters at their age
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in school, and it matters in sports, and it definitely
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matters in your career. Success isn't just about
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doing excellent work. It's about making sure
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the right people see the work, know your value,
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and view you as someone worth investing in. So
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be intentional. Protect and grow your performance,
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image, and exposure. And when you do, your career
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will move in the direction you want it to go.
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If you haven't listened to Linda's full episode,
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I strongly encourage you to check it out. And
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if this quick lift resonated with you, please
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share it with a friend and follow us on Instagram
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for more practical career tools. Until next time,
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stay loud, stay lifted, and keep showing up with
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a powerful image.

Organizational Development Leader
Linda Strange is an accomplished leader in organizational development, talent strategy, and leadership coaching. She spent over 20 years with The Hershey Company, where she became the first female Director in Sales and pioneered initiatives in diversity, training, and leadership development. Linda later founded her own consulting firm, Peopletrax, and worked with major brands like Procter & Gamble, Verizon, and Johnson & Johnson. Most recently with Perceptyx, she partnered with global companies to advance employee engagement and people strategy. A Penn State grad, Linda is also active in her community, serving on the board of Tennis Central and supporting women in leadership.




